Brighton Museum:

Goal Power – Promotional Film


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Overview of case study

Goal Power Post-Launch Promo
Step 1

What was the objective?

The client was keen to produce a piece of video content that showcased elements of the exhibition, as soon as physically possible. In addition, they were keen to hear some of the voices involved with the exhibition and use these to tell the audience why they should consider a visit to ‘Goal Power!’.

Step 2

What solution did we offer?

The curator of the exhibition was working towards a clear deadline; the exhibition opening date of 18th June 2022. In addition, there was a scheduled press launch and private view on 14th June for the media and for the exhibition contributors to attend. Nice Media therefore scheduled a shoot day for 14th June, when we knew for sure that the exhibition itself would be ready to be filmed, and also when we knew we would have the potential to interview a number of contributors in situ. As always, even though we would be aiming to generate authentic responses from the interviewees, we knew that we needed a script / blueprint. This ensured that we captured content that was meaningful and contained the key messages that the museum wanted to communicate to the audience.

Goal Power Post-Launch Promo
Goal Power Post-Launch Promo
Step 3

What was the outcome?

The video was filmed by small crew from the Nice Media team. The footage of the exhibition and the interviews were filmed in handheld documentary style on a Sony FS7 – therefore very high production values. The video was edited with the original blueprint in mind. A narrative was constructed from various women who had been featured in the exhibition, including the curator of the exhibition and the Head of Women’s Football at the FA, Kelly Simmons. In addition, the cutaways showcase the look and feel of the exhibition, and give an insight into the kinds of exhibits on display.


What our clients say

We’ve just had the great fortune to work closely with Nice Media on three videos for our exhibition, Goal Power! Women’s Football 1894-2022, at Brighton & Hove Museums. The team at Nice Media were amazing. They worked with us on designing a creative brief for the project as we weren’t sure exactly what we wanted. They took on board all of our ideas and shaped them into a workable project, within our budget. They then coordinated a range of people across the world to participate in the exhibition film via online technology. The team made people who were not used to being on camera feel at ease and the end result is an emotive, moving introduction to our exhibition. They also worked with our marketing team on a pre-launch and post-launch promo video. The team were incredibly responsive, interested and super creative. I would highly recommend them as a company to work with.

Jody East

Creative Programme Curator, Royal Pavilion & Museums Trust

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