A Great Video Recruitment Campaign
We recently completed a very rewarding project to produce a set of recruitment videos for Caremark Ltd , one of the largest home care companies in the UK. A 2-minute master video and a series of micro clips for social media. It’s a great example of what can be achieved with close collaboration between producer and client.
One big factor driving recruitment and retention
The old assumptions in talent acquisition are increasingly being turned on their heads – or outright discredited. For example, it has become clearer and clearer that money and tangible benefits are a smaller part of the picture than has often been assumed. One 2022 paper found that wages and pay satisfaction accounted for only 1.1 per cent of the differences in job satisfaction across the organisations studied. So, what else are people looking for in a job?